Bugalugs Dental Care Kit includes a Triple Headed Toothbrush and Toothpaste Gel which is made with natural ingredients that freshens breath quickly, helps reduces plaque & tartar buildup and cleans teeth. Aqua, Alcohol, Glycerin, Aroma, Carbomer, Glycolipids, Sodium Hydroxide, Zinc Chloride, Camellia Sinensis (Green Tea) Leaf Extract N/A Add a small amount of gel onto the Bugalugs toothbrush. Gently brush both sides of the mouth in a circular motion. For best results, brush teeth once daily.